Business Immersions

Business Immersions, a Design Victoria program, supports Victorian small to medium enterprise by providing hands on design expertise to solve an identified business challenge and improve performance.

Business Immersions demonstrates how design best-practice is used to create innovative, profitable products and services to improve competitiveness, export performance and drive business growth. The aim of the project is to facilitate the partnering of Victorian designers with Victorian industry - using design to create innovative, profitable products and services to improve competitiveness and increase exports.

The Sustainable Products and Packaging group has applied expertise in streamlined Life Cycle Assessment utilising the RAT© (Rapid Assesment Tool- the precursor to Greenfly) to Business Immersion projects for both Zenith interiors and OMA Shopfitting Systems Pty Ltd. More information on Business Immersion case studies can be found at Design Victorias webpage.