An RMIT doctoral researcher has travelled to Indonesia to share his work on poverty and mobile money with the country's finance authorities.
Jeff Fang, RMIT PhD candidate, presented his research to the Indonesia Financial Services Authority in Jakarta.
Jeff Fang, a PhD candidate in theSchool of Economics, Finance and Marketing, is researching the social and cultural impacts of mobile money services - a form of branchless banking.
Mr Fang was recently invited by the Indonesia Government's National Team for Acceleration of Poverty Reduction to present his research to the Indonesia Financial Services Authority (OJK) in Jakarta.
The OJK is a government institution that regulates and supervises the Indonesian financial services sector.
Mr Fang's presentation was part of a specially-convened workshop titled "Understanding the Financial Needs of the Poor: Social and Cultural Factors for Financial Inclusion", which included representatives from OJK and Bank Indonesia, Indonesia's Central Bank authority.
Speakers shared their perspectives and ongoing work on best practice business models in branchless banking to better understand how this form of banking could address the financial needs of the poor in Indonesia.
Mr Fang presented key findings and case studies on mobile money services in rural Cambodia from a social and cultural perspective.
He also discussed e-money and branchless banking recommendations as part of the development of financial inclusion strategies to support poverty reduction policies and programs in Indonesia.
As a workshop panel member, Mr Fang provided technical inputs on accessing basic financial services using mobile phone technology.
His research paper, "Exploring The Impact Of Mobile Money Services On Marketing Interactions In Relation To Consumer Well-Being In Subsistence Marketplaces - Lessons From Rural Cambodia", co-authored with his PhD supervisors Professor Roslyn Russell and Professor Supriya Singh, has been published in a special issue of the Journal of Marketing Management.
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