Cloud computing is quickly gaining momentum in all industries across Australia but for businesses getting started, it can be difficult to know which platforms will deliver the applications needed to support their products and services.
Here are some of the most popular and well-known platforms to help you in this decision.
Cloud computing is often one of the first steps small and medium sized enterprises (SMEs) take in their digitisation journey but with so many platforms to choose from it can be difficult to know which one is the best fit.
MarTech Advisor has put together a list of the 18 best cloud computing platforms for SMEs that might help you narrow it down. This list is based on platform popularity and how widely they are being adopted by businesses around the world.
Therefore, this list should only be used as a starting point to give you an idea about the types of services available and the different functions of cloud computing. Always do your own research before implementing a solution to ensure it fits all your business requirements.
1. Amazon Web Services – Pay-as-you-go database storage, virtual servers, content delivery and networking.
2. Google Cloud Platform – Provides management tools as well as data storage, machine learning and data analytics.
3. IBM Cloud – Virtualised IT resources including networking services, storage, serverless computing, virtual servers, security services, data management, analytics, machine learning, Internet of Things platform and developer tools.
4. MailChimp – A web-based marketing platform that allows you to access automation software to share email and ad campaigns with clients, customers and other interested parties.
5. Marketo – Marketing automation software that includes email, mobile, social, digital ads, web management and analytics.
6. Salesforce – One of the pioneers of software as a service (SaaS), Salesforce is a customer relations management (CRM) platform that allows businesses to manage and store customer information in one place, which is always accessible.
7. HubSpot – Another SaaS platform that offers marketing, sales, customer service and CRM software.
8. Buffer – A social media management platform that allows you to schedule posts, monitor traffic, curate content and access analytics for your social media accounts.
9. HootSuite – Similar to Buffer, HootSuite is a social media management platform but the user interface is in the form of a dashboard.
10. Wave Financial – Free online financial software that includes accounting, invoicing, billing and receipt scanning.
11. QuickBooks – An accounting software package that provides accounting, online banking, invoicing, cash flow management and time tracking.
12. Slack – A communication platform that enables collaboration between teams using chat-room like channels that are organised by topic, direct messaging and private groups. Several third-party services are supported as community-built integrations, including Google Drive, Dropbox and Trello.
13. Salesforce Chatter – An enterprise collaboration platform that allows users to create groups, share files, run polls and separate content according to different topics.
14. Todoist – A an organisational tool that lets you manage projects, tasks and goals, prioritise tasks, build habits and track habit streaks.
15. Trello – A web-based, list-making application that lets teams collaborate on tasks and projects using boards, cards and lists, which can have files attached to them.
16. Asana – Another organisational tool that allows you to manage projects by assigning tasks and deadlines among team members and get a visualised overview of them with the help of boards.
17. WooCommerce – An open-source, e-commerce plugin for Wordpress that lets you sell products online.
18. Shopify – An e-commerce platform with features that facilitate payments, shipping, customer engagement and customer engagement.
A version of this article first appeared in the Martech Advisor in January this year. You can access the article here.