In this course you will explore the critical roles of corporate writing and editing in representing an organisation to its diverse stakeholders. The focus is on principles of writing for diverse audiences and media platforms at a professional level, from press releases to website content, social media and executive briefs.
You will produce material to address a range of corporate issues and explore ways to disseminate information for the most effective impact. You will gain an overview of current practices as well as examine the impact of globalisation and technological change on corporate writing and editorial practice.
This course is required in the Graduate Diploma and Master of Communication programs