This course introduces you to theory-informed practices and frameworks for designing and implementing health communication in a variety of contexts. You will be introduced to key theoretical approaches and models that underpin the role of communication in community and public health, such as concepts of public wellbeing and health, provider-patient communication, social ecology of health, audience-centred and critical approaches to health interventions, social marketing and behaviour change, narratives and entertainment media in health communication, and public health advocacy. The perspective of the community and audience as well as institutions will be considered within the context of both the global north and the global south.

As a studio-based course, learning occurs within the context of a real-world client project. You will be involved in the practical explorations of collaborative proposal, design and implementation of health communication interventions with and alongside our industry partners. The particular project will vary with each offering but will be developed in partnership with an industry organisation from the government, NGO or private sector. This project-based approach will ensure you understand the relevance of theory and models in your health communication practices.