This course is designed to familiarise you with the core concepts of business strategy and innovation, as well as the essential principles, tools, and frameworks of strategic management and innovation models that play a pivotal role in guiding effective strategists within leading organisations. The course places particular emphasis on providing a comprehensive understanding of how businesses innovate and strategically formulate and execute their plans to secure sustainable competitive advantages within ever-evolving market landscapes. The course will equip you with the essential skills and knowledge to analyse, develop, and enhance innovative strategic business models for organisations.