Course Summary
In this studio-based course, you will explore experimental approaches to branding through project-based learning. You will apply your design knowledge and skills in response to a speculative brief or provocation, or an emerging tool or technology, to develop your creativity and critical thinking. Emphasis is placed on developing innovative design processes, from research and ideation to prototyping and final presentation. This course is part of the Branding minor and major in BP115P26 Bachelor of Graphic Design.