Intrapreneurship: Making the Business Case
Why take this cred?
This is the first micro-credential in ‘The Intrapreneur’s Roadmap’ cluster. We recommend taking this credential first before completing the rest of the series.
It’s not enough just to have a brilliant idea. To create real change in an organisation, you need to be able to convince people. One of the great secrets of the corporate world is that people make decisions with their gut as much as head – and you want to be able to appeal to both.
This course gives you the tools to research and build a convincing business case – by focusing on how an organisation measures success – and then convincingly sell it, using creative strategies and language to capture people’s imaginations, and help your idea break through and get noticed.
- Generate buy-in around your idea by captivating attention and breaking through business jargon
- Connect transformational ideas to a workplace wrought with short-term objectives and clear language
- Connect with business priorities
Module 1: What is an intraprenuer
Module 2: Connecting with company priorities
Module 3: Communicating
Module 4: Finding partners
Module 5: Staying on course
Module 6: Activities and assessments
Complete the following activities:
- Now it's your turn
- Practice your pitch
- Staying on track
- Translating your pitch
- Final assessment