BP219P9

Plan: BP219P9

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Plan code: BP219P9

Duration: 3 Years Full Time, 6 Years Part Time 3 Years Full Time

Campus: City Campus

CRICOS Code: 064394C

Program Structure

To graduate you must complete the following. Please note, all courses may not be available each semester.

To graduate in this degree you must complete 288 credit points of study.

This comprises Core courses, Minor courses, School Options, and University Electives.

MINOR COURSES

You must either complete 48 credit points in the same Minor Stream including the capstone*
OR
Undertake 4 courses (48cp) from across the Minor Streams (no capstone).

*If you complete Four (4) courses from a single Minor Stream, including the capstone, the minor will be acknowledged on your transcript.

Year One of Program

Complete the following Four (4) Core Courses:

Course Title	Credit Points	Course Code	Campus
Advertising Foundations	24	COMM2661	City Campus
Creative Advertising	12	GRAP2311	City Campus
Advertising Campaign Strategy	24	COMM2659	City Campus
Advertising Media	12	GRAP2369	City Campus

ANDComplete One (1) Course from the Minor Streams. The list of Minor Streams can be found after the Year Three course list. ANDSelect and Complete One (1) Course from the School Options list that you have not taken or passed already. Please refer to the list of School Option courses at the end of this program structure document.

AND

Year Two of Program

Complete the following Three (3) Core Courses:

Course Title	Credit Points	Course Code	Campus
Art Direction	12	GRAP2315	City Campus
Copywriting	12	GRAP2319	City Campus
Advertising Industry Practice	24	COMM2662	City Campus

ANDComplete Two (2) Courses from the Minor Streams. If you are completing a single Minor Stream, this course must be from the same Minor Stream taken in Year One. The list of Minor Streams can be found after the Year Three course list. ANDSelect and Complete One (1) Course from the School Options list that you have not taken or passed already. Please refer to the list of School Option courses at the end of this program structure document. ANDSelect and Complete One (1) Course from:University Elective

AND

Year Three of Program

Complete the following Three (3) Courses:

Course Title	Credit Points	Course Code	Campus
Advanced Creative Advertising	24	COMM2664	City Campus
Advertising Capstone	24	COMM2660	City Campus
People and Data	12	COMM2868	City Campus

ANDComplete One (1) Course from the Minor Streams. If you are completing a single Minor Stream, you must select the capstone course from the same Minor Stream taken in Years One & Two. The list of Minor Streams can be found after the Year Three course list. ANDSelect and Complete One (1) Course from the School Options list that you have not taken or passed already. Please refer to the list of School Option courses at the end of this program structure document. ANDSelect and Complete One (1) Course from:University Elective

AND

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Minor: Approaches to Popular Culture

Select and Complete Three (3) of the following Courses:

Course Title	Credit Points	Course Code	Campus
Pop Culture in Everyday Life	12	COMM2633	City Campus
TV and Screen Cultures	12	COMM1073	City Campus
Music in Popular Culture	12	COMM1081	City Campus
Speculative Futures	12	COMM2874	City Campus