Social Media Marketing-Introduction
Learn how to integrate social media as a working component of your marketing strategy. By the end of this course, you will understand the key requirements for successful social media communications, with the option to push further into research and development outside of class.
Facebook Advertising for Business
This one day course shows the latest Facebook advertising techniques and teaches the difference between organic and boosted posts. Learn about Best Practices, Advertising Objectives and Targeting. Gain an understanding of effective advertising and design a blueprint for immediate implementation.
Feature Writing with Dr Sian Prior
Media editors are always looking for freelance content, especially travel articles, opinion pieces, personal columns, profiles and informative features. In this course we will introduce you to the basics of feature writing and show you how to pitch your work for publication.
Building Responsive HTML Emails
Do you want to create responsive HTML emails that look great on all types of devices and platforms? For those who already have some web design skills this course is a great way to jump in and learn how to code your own HTML emails and learn coding techniques for responsive design.