The newly released 2026 Digital News Report by the University of Canberra's News and Media Research Centre has revealed that Australians are accessing more news than ever and has confirmed the key role that influencers play.
Creators and news influencers were a source of news for more than 40 per cent of consumers, and more than 70 per cent of under-35s. Interestingly, right-wing consumers (52 per cent) were far more likely than left-wing ones (37 per cent) to report that influencers met their "news needs".
The report also highlights the ever-expanding role of social media — and particularly short videos. Used for news by 56 per cent of Australians, social media is close to overtaking television news (57 per cent) as the top news source and is now the main pathway for accessing news sites, leaving publishers increasingly at the mercy of digital platforms for visibility and click-through rates.
The share of people getting their news through either podcasts (13 per cent) or AI chatbots (9 per cent) is also on the rise, though Australians trust chatbots less than any other news source.
Indeed, AI tools are not replacing traditional news sources; rather, people are increasingly using them to "summarise articles, explain complex issues and follow up on stories they have encountered elsewhere".
As one report contributor notes, these are not all bad things, though the use of chatbots as news aggregators may well hasten the decline of media outlets as their work "becomes raw material for someone else's product".
Finally, Australians recorded higher concern about misinformation (77 per cent) than any other country surveyed. That number has been growing, and is even higher among people who distrust news in general.