Course Title: Determine ecommerce planning processes

Part A: Course Overview

Program: C6166 Advanced Diploma of International Business

Course Title: Determine ecommerce planning processes

Portfolio: Vocational Education

Nominal Hours: 70

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Terms

Course Code

Campus

Career

School

Learning Mode

Teaching Period(s)

MKTG8045

City Campus

TAFE

650T Vocational Business Education

Face-to-Face or Internet

 Term1 2021

Course Contact: Sam Menai

Course Contact Phone: +61 3 9925 8805

Course Contact Email: sam.menai@rmit.edu.au



Course Description

This course describes the skills and knowledge required to analyse business practices to determine ecommerce planning processes. It includes examining the international business environment and ecommerce trends

Pre-requisite Courses and Assumed Knowledge and Capabilities

None



National Competency Codes and Titles

National Element Code & Title:

VU22801 Determine ecommerce planning processes

Elements:

1. Research international business environment

2. Research trends in ecommerce

3. Determine ecommerce requirements

4. Report on the ecommerce findings

Learning Outcomes

On completion of this course students will be able equipped with the skills and knowledge required to analyse business practices to determine e-commerce planning processes. It include examining the international business environment and e-commerce trends.


Overview of Assessment

A range of assessment methods should be used to assess practical skills and knowledge. The following assessment methods are appropriate for this unit:

  • Project work
  • Written reports supported by practical assignments or tasks for individual assessment
  • Observation of workplace practice supported by personal interviews
  • Practical display with personal interview, presentations or documentation
  • Case studies.

Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended.

Required Skills

You must demonstrate competency in this unit by providing evidence of the ability to:

  • analytical and information gathering skills to:
    • research and analyse ecommerce strategies 
    • conduct comparative analysis
    • conduct scenario and contingency planning
  • communication skills to:
    • relate to people from difference cultures
    • clarify issues
    • report on findings and processes
  • risk management skills to:
    • identify
    • assess
    • monitor
    • mitigate the impact of risk to international business

Required Knowledge 

Further, you must provide evidence of knowledge for the following:

  • ecommerce strategies
  • international business environment
  • basic economic concepts including:
    • supply/ demand
    • market/ planned/ mixed economy
    • how the market works
    • market forces
  • security requirements
  • organisational social media usage 
  • politico-economic trends
  • sources of finance

Evidence Guide

Critical aspects for assessment and evidence you are required to demonstrate competency in this unit are as follows:

  • researching the international business environment and the appropriateness of ecommerce strategies
  • researching the trends in ecommerce and buyer behaviour
  • analysing the organisational readiness for ecommerce strategies, the benefits and risks associated with it
  • knowledge of basic economic concepts and sources of finance

Feedback

Feedback will be provided throughout the semester in class and/or online discussions. You are encouraged to ask and answer questions during class time and online sessions so that you can obtain feedback on your understanding of the concepts and issues being discussed. Finally, you can email or arrange an appointment with your teacher to gain more feedback on your progress.

You should take note of all feedback received and use this information to improve your learning outcomes and final performance in the course.