Course Title: Undertake project work

Part B: Course Detail

Teaching Period: Term1 2020

Course Code: BUSM7931C

Course Title: Undertake project work

School: 650T Vocational Business Education

Campus: City Campus

Program: C5366 - Diploma of Marketing and Communication

Course Contact: Felicity Burns

Course Contact Phone: +61 3 99255486

Course Contact Email: felicity.burns@rmit.edu.au


Name and Contact Details of All Other Relevant Staff

Joe Rosagrata

joe.rosagrata@rmit.edu.au

Ph: 99255476

Nominal Hours: 60

Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.

Pre-requisites and Co-requisites

N/A

Course Description

This unit covers the key concpets for developing a project plan, administering and monitoring the project, finalising the project and reviewing the project to identify lessons learned for application to future projects


National Codes, Titles, Elements and Performance Criteria

National Element Code & Title:

BSBPMG522 Undertake project work

Element:

1. Define project

Performance Criteria:

1.1 Access project scope and other relevant documentation 1.2 Define project stakeholders 1.3 Seek clarification from delegating authority of issues related to project and project parameters 1.4 Identify limits of own responsibility and reporting requirements 1.5 Clarify relationship of project to other projects and to the organisation's objectives 1.6 Determine and access available resources to undertake project

Element:

2. Develop project plan

Performance Criteria:

2.1 Develop project plan in line with the project parameters 2.2 Identify and access appropriate project management tools 2.3 Formulate risk management plan for project, including Work Health and Safety (WHS) 2.4 Develop and approve project budget 2.5 Consult team members and take their views into account in planning the project 2.6 Finalise project plan and gain necessary approvals to commence project according to documented plan

Element:

3. Administer and monitor project

Performance Criteria:

3.1 Take action to ensure project team members are clear about their responsibilities and the project requirements 3.2 Provide support for project team members, especially with regard to specific needs, to ensure that the quality of the expected outcomes of the project and documented time lines are met 3.3 Establish and maintain required recordkeeping systems throughout the project 3.4 Implement and monitor plans for managing project finances, resources and quality 3.5 Complete and forward project reports as required to stakeholders 3.6 Undertake risk management as required to ensure project outcomes are met 3.7 Achieve project deliverables

Element:

4. Finalise project

Performance Criteria:

4.1 Complete financial recordkeeping associated with project and check for accuracy 4.2 Ensure transition of staff involved in project to new roles or reassignment to previous roles 4.3 Complete project documentation and obtain necessary sign-offs for concluding project

Element:

5. Review project

Performance Criteria:

5.1 Review project outcomes and processes against the project scope and plan 5.2 Involve team members in the project review 5.3 Document lessons learned from the project and report within the organisation


Learning Outcomes


Students will have the skills to play a significant role in ensuring a project meets timelines, quality standards, budgetary limits and other requirements set for the project.


Details of Learning Activities

A range of in class activities, case studies and face to face delivery will provide a range of learning and teaching experiences for students. BUSM7931C undertake project work is co-delivered with MKTG7911C sponsorship and event marketing.

We expect you to participate and contribute in all scheduled learning activities.

  

 

 


Teaching Schedule

 

The course contains a summary of the learning structure, which will help students check that they are on-track. . 

  • When classes are held
  • What learning materials and activities need to be completed; and,
  • What assessments are due
Course Schedule:    RMIT CODE MKTG7911C– NAME OF UNIT Plan & Implement Sponsorship & Event Marketing – (BSBMKG521)co-delivered with: RMIT CODE BUSM7931C Undertake Project Work – (BSBPMG522)   Semester#1 2020    Semester #1  2020Week/DateTopicLearning activitiesAssessment / Learning activities
Week 1
10th of February 2020

Introduction to course schedules

Topic1 - Sponsorship

Week 1 My Project activity 

Introduction to the Course including:

  • Course requirements
  • Course support documents
  • Course Blackboard access
  • Accuracy of enrolment
  • Assessment requirements/Cover Sheets
  • Reminder re Plagiarism
  • Reminder re Appeals
  • Extensions/Resubmissions
  • Feedback in this course
  • Reminder re submission requirements
  • Getting help

Reading: Course Guide and Assessment overview 

Activity: Exploring course schedules and discussion

Reading: Weekly Slides Week 1

Activity: Module 1 - Topic 1 - Sponsorship

Module 1 – Intro
Module 1 – Sponsorship
Module 1 – Activity 1

Week 1 My Project activity

 

Week 2

17th of February 2020

Topic 2&3 - Sponsorship and Event Plan and evaluation Reading: Weekly Slides Week 2
Activity: Continue Module 1
Module 1 – Types Sponsor
Module 1 – Adv vs Dis Adv

Week 3

24th of February 2020

Topic 3 - Event Plan and evaluation Reading: Weekly Slides Week 3
Activity: Developing plans and peer review
Module 2 – Blog Post
Module 2 – Profile
Module 2 – Brand Fit
Week 4

2nd of March 2020

Topic 4 - Event Comms and program

Assess 1 support 

Reading: Weekly Slides Wk 4
Activity: In class discussions
Module 2 – Activity 2
Module 2 – Activations
Module 2 – Activity 3

Week 5

9th of March 2020

Assess 1

Reading: Watch ‘Structuring your course’, video – YouTube link
Activity: Assisting student study plans (student previews)

Module 3 – Kia Activity 4
Module 3 – Activity 4 Sponsorship Law

 

Week 6

16th of  March 2020

Assess 1 support
Weekly Slides Week 6
Reading: Weekly Slides Week 6
Activity: Remixing course schedules (working groups)
Module 3 – Culture
Module 1-3 catch up week

Week 7

23rd of March 2020

Topic 5 – Project tools intro Reading: Weekly Slides Week 7
Activity: Teacher group support for Assessment 1
Module 3 – Activity 5 Culture and ethics
Module 4 – Intro and review of sponsorship and Project Phases

Week 8

30th of  March 2020

Topic 6 & 7– Project 2 & Sponsorship Reading: Weekly Slides Week 8
Activity: Teacher group support for Assess 1
Module 4 – Managing & Activity 6
Module 4 – SMART Goals vs Objective
Module 4 – Measure success
Week 9A

6th of April 2020
Topic 8 - Trade shows Reading: Weekly Slides Wk9
Activity: Tips and tricks showcase
Module 4 – Sponsor success quiz
Module – Project Scope

Mid Semester Break: 9th -15th April

Week 9B
16th of  April 2020

Topic 8 - Trade shows

Developing course schedules: Part 1

Reading: topic 5 Slides review
Activity: Workshop 1 – Project (final project plan)
Module 5 – Intro
Module 5 – WBS – Gantt & timelines

Week 10

20th of April 2020

Topic 9 - Event Marketing and sponsor strategy IMC pitch Reading: Weekly Slides Week 11
Activity: Events Discussion
Module 5 – to be completed by week 13
Module 5 – Project Budget
Module 5 – Kia budget activity
Week 11

27th of April 2020
Revision and review
Assess 2 support
Reading: Course text, pp. 161-170
Activity: Course schedule project: Finalising
Module 5 – Risk plan and activity
Module 5 – Sponsorship proposal
Module 5 – Contracts and Negotiation

Week 12

4th of May 2020

Workshop 2 (Project presentation support)

Topic 10 (Sports and Entertainment industry - Strategy - ambush)
-

Module 5 – Pitch (Micro)
Module 6 – Intro Teams & project quiz
Module 6 – monitor project and Other

Week 13

11th of May 2020

Topic 10 (Sports and Entertainment industry - Strategy - ambush)

Presentations

(Pending size of class numbers - continued if app)

-

Module 6 – Budget issues review
Module 7 – Evaluation Sponsor & Event

Week 14

18th of May 2020

Presentations

(Pending size of class numbers - continued if app)
-

Module 7 – Steps to finalise project plan
Module 7 – Project close & Report

 

Week 15
25th of May 2020
Feedback and
Re-submissions

Finalise Resubmits
-

Module 4-7 catch up

Week 16

2nd of June 2020
Feedback and
Re-submissions
- -
Week 17

8th of  June 2020
Finalise Resubmits - -

Student support

Your first point of contact for any support needs with your assessments should be your teacher and assessor. If you require further support, you should consider contacting the following support services at RMIT. 


Assessment adjustments

Students requiring support or adjustments for their formal assessments task or exams should contact Equitable Learning Services (ELS), for more information on the types of adjustments provided, have a look at the adjustments to assessment website.


Special consideration

If unexpected circumstances affect your ability to complete an assessment you can apply for special consideration.  For more information have a look at RMIT's special consideration page.


Appeals

As an RMIT student you are entitled to seek a review of decisions that impact on your studies. For more information have a look at RMIT's appeals page


Learning Resources

Prescribed Texts


References


Other Resources

All resources will be available in Canvas.


Overview of Assessment

 

Overview of Assessment

In order to achieve competency in this unit, you must provide:

Performance Evidence

 

Evidence of the ability to:

  • define the parameters of the project including:
  • project scope
  • project stakeholders, including own responsibilities
  • relationship of project to organisational objectives and other projects
  • reporting requirements
  • resource requirements
  • use project management tools to develop and implement a project plan including:
  • deliverables
  • work breakdown
  • budget and allocation of resources
  • timelines
  • risk management
  • recordkeeping and reporting
  • consult and communicate with relevant stakeholders to generate input and engagement in planning, implementing and reviewing the project
  • provide support to team members to enable them to achieve deliverables and to transition them as appropriate at completion of the project
  • finalise the project including documentation, sign-offs and reporting
  • review and document the project outcomes.

Knowledge Evidence

 

To complete the unit requirements safely and effectively, the individual must:

  • give examples of project management tools and how they contribute to a project
  • outline types of documents and other sources of information commonly used in defining the parameters of a project
  • explain processes for identifying and managing risk in a project
  • outline the organisation's mission, goals, objectives and operations and how the project relates to them
  • explain the organisation's procedures and processes that are relevant to managing a project including:
  • lines of authority and approvals
  • quality assurance
  • human resources
  • budgets and finance
  • recordkeeping
  • reporting
  • outline the legislative and regulatory context of the organisation in relation to project work, including work health and safety (WHS) requirements.

Assessment Conditions

 

Assessment must be conducted in a safe environment where evidence gathered demonstrates consistent performance of typical activities experienced in the management and leadership – project management field of work and include access to:

  • relevant legislation, regulations, standards and codes
  • relevant workplace documentation and resources
  • case studies and, where possible, real situations
  • interaction with others.

 

Assessors must satisfy NVR/AQTF assessor requirements.

You are advised that you are likely to be asked to personally demonstrate your assessment work to your teacher to ensure that the relevant competency standards are being met.

Feedback

Feedback will be provided throughout the semester in class and/or online discussions.  You are encouraged to ask and answer questions during class time and online sessions so that you can obtain feedback on your understanding of the concepts and issues being discussed. Finally, you can email or arrange an appointment with your teacher to gain more feedback on your progress.

You should take note of all feedback received and use this information to improve your learning outcomes and final performance in the course.


Assessment Tasks

This course has 4 assessment tasks. You are required to successfully complete all assessment tasks to be deemed competent in this unit.

You are required to submit assessment items and/or ensure performance based assessment is completed by the due dates.

 

Assessment Task 1 –  Plan and develop a sponsorship and event marketing strategy

Date handed out:  Week #2

Date and time due:  Week #9

Group: This assessment should be conducted by each student and will be individually assessed   

Purpose:

The purpose of this assessment is for you to show evidence of the understanding for a  sponsorship strategy using appropriate project tools.

Requirements:

You will need to identify and explain the various types of sponsorship that contribute to marketing of an event and evaluate out-comes of those strategies and documenting through answer of 5 questions 

 

Assessment Task 2 – Deliver a sponsorship and event marketing strategy

Date handed out:  Week #2

Date and time due:  Week #12

Group: This assessment should be conducted in teams of 4 only, each student will be individually assessed       

Purpose:

The purpose of this assessment is for you to show evidence of the ability to plan and develop a sponsorship and event marketing strategy that highlights project considerations including objectives, rationale, budget and method and project tools for measuring effectiveness of the strategy. You will learn application of project tools documents and contracts, which are negotiated in a work environment.

Requirements:

You will need to identify and explain the various types of event marketing activities and strategies that contribute to marketing project for an event and evaluate out comes of those strategies, which apply in a contract or proposal for the Event marketing plan project. This assessment should not exceed 1500-2000 words and may be based on a case study provided.

 

Assessment Task 3 - Knowledge Assessment Task 

Date handed out:  Week #4

Date and time due:  Week #13

Group: This assessment should be conducted on an individual basis. 

Purpose:

The purpose of this assessment is for you to show their final project knowledge showing all contributions for the proposed sponsorship and event marketing strategy project knowledge.

 

Requirements:

You will undertake an assessment,which will be marked on an individual basis.

 

Assessment Task 4 – Review and report on the sponsorship and event marketing strategy

Date handed out:  Week #6

Date and time due:  Week #15

Group: This assessment should be conducted in Teams of 4 only, however you will be assessed on an individual basis. 

Purpose:

The purpose of this assessment is for you to present their final project summary and then close off with signed confirmation from your assessor.

The project close is based on all contributions for the proposed sponsorship and event marketing strategy which is required to negotiate the most successful outcome for implementation of the campaign. 

Requirements:

You will work in a team environment, however will be marked on an individual basis once sign off has occurred from your assessor.

 


Assessment Matrix

The assessment matrix that maps all the assessment is available on CANVAS.   Submission Requirements   You should:

  • Ensure that you submit assessments on or before the due date.  
  • Always retain a copy of your assessment tasks. (hard copy and soft copy)
  • When you submit work for assessment at RMIT University you need to use the Assessment task document that includes a declaration and statement of authorship.
  • Each page of your assessment should include footer with your name, student number, the title of the assessment, unit code and title and page numbers. 

Other Information

Late Submission Procedures    You are required to submit assessment items and/or ensure performance based assessment is completed by the due dates.  If you are prevented from submitting an assessment item on time, by circumstances outside your control, you may apply in advance to your teacher for an extension to the due date of up to seven calendar days.   More Information:  https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment/extensions-of-time-for-submission-of-assessable-work   Where an extension of greater than seven days is needed, you must apply for Special Consideration.  Applications for special consideration must be submitted no later than two working days after the assessment task deadline or scheduled examination.   More Information: https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment/special-consideration   Resubmissions:   If you are found to be unsuccessful in a particular Course Assessment Task (or you do not submit/attend) you will be allowed one resubmission.  Your teacher will provide feedback regarding what you need to do to improve and will set a new deadline for the resubmission.     If you are still not meeting the assessment requirements you must apply to your Program Manager in writing outlining the steps you will take to demonstrate competence in your course. Your submission will be considered by the Program Team and you will be advised of the outcome as soon as possible.   Grading & re-submissions   Successful re-submissions will contribute a CA only (Competency Achieved) result to your overall grade for the course.   Adjustments to Assessment    In certain circumstances students may be eligible for an assessment adjustment. For more information about the circumstances under which the assessment arrangements might be granted please access the following website:  https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment/adjustments-to-assessment   Marking Guide (Competency):    You must demonstrate that you have all the required skills/knowledge/elements in the unit of competency you are studying.   You will receive feedback on each assessment task that will inform you about your progress and how well you are performing.        Final outcomes table:     CA Competency Achieved – Not Graded NYC Not Yet Competent DNS Did Not Submit for assessment   Further information regarding the application of the grading criteria will be provided by your teacher.

Course Overview: Access Course Overview