Course Title: Style for fashion editorial
Part B: Course Detail
Teaching Period: Term2 2022
Course Code: GRAP6975
Course Title: Style for fashion editorial
Important Information:
Please note that this course may have compulsory in-person attendance requirements for some teaching activities.
To participate in any RMIT course in-person activities or assessment, you will need to comply with RMIT vaccination requirements which are applicable during the duration of the course. This RMIT requirement includes being vaccinated against COVID-19 or holding a valid medical exemption.
Please read this RMIT Enrolment Procedure as it has important information regarding COVID vaccination and your study at RMIT: https://policies.rmit.edu.au/document/view.php?id=209.
Please read the Student website for additional requirements of in-person attendance: https://www.rmit.edu.au/covid/coming-to-campus
Please check your Canvas course shell closer to when the course starts to see if this course requires mandatory in-person attendance. The delivery method of the course might have to change quickly in response to changes in the local state/national directive regarding in-person course attendance.
School: 515T Creative Industries
Campus: Brunswick Campus
Program: C5401 - Diploma of Fashion Styling
Course Contact: Katrina Rose
Course Contact Phone: +61 3 9925 9138
Course Contact Email: katrina.rose@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Bianca Christoff
bianca.christoff@email.com
Nominal Hours: 50
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
There are no pre-requisites for this course.
Course Description
In this course you will investigate the skills required to creatively conceive and style a fashion editorial for a fashion magazine, newspaper or other commercial materials and apply these findings to your own practice. You will also learn how to engage, negotiate with, support and communicate with a team to effectively deliver a creative brief and complete post-shoot activities.
This unit is delivered and assessed with EMPL7086C (BSBCMM501) Develop and nurture relationships and EMPL7089C (BSBLDR403) Lead team effectiveness
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
NAT10871003 Style for fashion editorial |
Element: |
1. Create concept for fashion editorial |
Performance Criteria: |
1.1 Establish the direction and scope of fashion editorial with editor 1.2 Conduct research for creative idea based on fashion editorial requirements. 1.3 Create an association for target audience with brands 1.4 Establish and pitch creative idea to editor 1.5 Prepare and negotiate detailed budget 1.6 Document and present concept for sign off using appropriate presentation methods and visual references |
Element: |
2. Collaborate with photographer and creative team |
Performance Criteria: |
2.1 Identify photographer and assemble creative team as required 2.2 Establish and maintain working relationships with photographer and creative team in achieving the theme or particular look for the editorial 2.3 Communicate concept and responsibilities to team and establish required outputs |
Element: |
3. Arrange and confirm resources with stakeholders |
Performance Criteria: |
3.1 Conduct research to determine location, wardrobe and props which support concept and sustainable fashion as appropriate 3.2 Evaluate wardrobe and prop options against creative idea and brand 3.3 Plan photo shoot and final layout with relevant person 3.4 Present wardrobe for sign off 3.5 Confirm hair and make-up look with hair and make-up stylists 3.6 Negotiate and record hire costs for resources 3.7 Communicate theme, wardrobe, props and cast to stakeholders |
Element: |
4. Direct the fashion shoot |
Performance Criteria: |
4.1 Confirm and follow required work health and safety requirements and practices during fashion shoot 4.2 Monitor shoot to maintain the essence of the image or style, making adjustments in line with creative intent as required 4.3 Style photos for best garment and brand representation 4.4 Create visual impact through strategic placement of garments and accessories into the space 4.5 Monitor garments and props during the shoot for potential damage 4.6 Complete shoot according to documented plans and timelines |
Element: |
5. Co-ordinate post-production activities |
Performance Criteria: |
5.1 Edit final product in consultation with photographer and client as required 5.2 Contribute to finalising captions, credits and narratives 5.3 Reconcile expenditure against budget 5.4 Return wardrobe and props according to supplier requirements 5.5 Confirm final costs with suppliers and client |
Learning Outcomes
On successful completion of this course you will have developed and applied the skills and knowledge to demonstrate competency in the above elements.
Details of Learning Activities
Learning activities will include:
· class exercises to review discussions/lectures
· online discussion and participation
· analysis/critique of relevant reading material
· design activities or projects
· peer learning
· class presentations
· group discussion
· research
· independent project-based work
· ‘workshopping’ of student projects including peer/lecturer feedback
Teaching Schedule
While all course content will be delivered, the order and mode of delivery may change depending on the availability of specialist facilities and equipment.
Please check Canvas regularly as any updates will be communicated by your teacher.
WEEK |
STARTING |
TOPIC |
ACTIVITIES |
01 |
4 Jul |
Introduce course Introduction of Assessment task 1 Introduction of Assessment Task 2 – Second class
|
Group discussion Design elements and principles.
|
02 |
11 Jul |
Style aesthetic exploration
|
|
03 |
18 Jul |
Style aesthetic exploration
|
|
04 |
25 July |
Brief 2: Concept proposal, in class presentation
|
Concept proposal Brief 2 Due:
|
05 |
01 Aug |
BRIEF 2: Shoot time Refine, revise, source, meetings |
|
06 |
08 Aug |
Brief 2 due – Presentation
Brief 3 - Introduction Create a Fashion Advertising poster
|
Brief 2 Due Presentation/ discussion.
Discuss ideas online ready for presentation following week. |
07 |
15 Aug |
Present concepts – brief 3 |
|
08 |
22 Aug |
HELP ME WEEK |
|
29 August – 2 September MID SEMESTER BREAK | |||
09 |
05 Sep |
Brief 3 Shoot Time |
Brief 3 - Discussion/analysis Present concepts for approval/analysis
Brief 1 Due Liaising/ refining concept analysis, discussion, research |
10 |
12 Sep |
Brief 3 due – Presentation
Introduce Brief 4. Second Class
|
Presentation/ discussion.
|
11 |
19 Sep |
Develop concept proposal 1 + 2 for brief 4 Discussion and appraisal |
|
12 |
26 Sep |
Present concept proposals for brief 4
Second class: Work on final brief Liaising with team Product sourcing Location shooting Discussion and appraisal |
Brief 4 –
|
13 |
03 Oct |
Shoot time – Brief 4 |
|
14 |
10 Oct |
Preparation for presentation brief 4 |
|
15 |
17 Oct |
Brief 4 due – presentation of final work |
Brief 4 due Presentations, feedback, analysis |
|
16 - 17 |
24 Oct - 4 Nov |
Feedback and resubmission week
|
Learning Resources
Prescribed Texts
References
Other Resources
The University Library has extensive resources and provides subject specialist expertise, research advice, help with referencing and support through:
The Learning Lab
https://www.rmit.edu.au/students/study-support/learning-lab
The Study Support Know How workshops
https://www.rmit.edu.au/students/study-support/workshops
The Study Support Hub One on One
https://www.rmit.edu.au/students/study-support/study-support-hub
Fashion styling library guide;
https://rmit.libguides.com/c.php?g=928317&p=6710138
Overview of Assessment
Assessment is ongoing throughout the course and will include a range of practical and theory components. Full assessment briefs will be provided and can be found on Canvas.
This is a Vocational Education and Training qualification and is assessed for Competency. To be assessed as Competent means you have consistently demonstrated the required knowledge and skills at a standard required in the workplace. To be assessed as Competent in this course, you will need to complete each assessment task to a satisfactory standard. You will receive feedback from the teacher at the conclusion of each assessment task.
Results that apply to courses that are delivered and assessed in accordance with competency-based assessment are:
CA: Competency Achieved
NYC: Not Yet Competent
DNS: Did not Submit Assessment
Assessment Tasks
Assessment Task 1 – Knowledge Task: In this knowledge assessment task, you will have 34 short answer questions. This assessment task allows you to demonstrate your combined knowledge of developing and nurturing relationships, leading team effectiveness and styling creatively for fashion editorial. Due Week 9
Assessment Task 2 – Develop Concept for Fashion Editorial: You will explore your aesthetic editorial style by investigating and analysing artworks from selected galleries, reflecting on how the artwork resonates with your personal style. Based on your research you will create a moodboard, concept and editorial shoot to communicate your personal editorial style. Due Week 6.
Assessment Task 3 –Runway Poster Shoot You will conceptualise, style and design a poster and social media collateral to advertise the Diploma of Fashion Styling event. Your layout will need to leave room to accommodate "page furniture" including the headline copy, taglines, dates and venue. One to three posters from all student submissions will be chosen to go into production and be used for advertising the event. Due Week 10.
Assessment Task 4 – Design Realisation for Editorial Shoot: You will conceptualise and style an eight-page editorial based on a forecasted fashion trends. As part of the creative process you will liaise with a creative team, including photographer, hair and make-up artist and talent to create your editorial spread. You will present your ideas for approval. Due Week 15.
Due dates for assessment tasks dependent on access to specialist facilities and equipment may change. Please check Canvas regularly as any updates will be communicated by your teacher.
Assessment Matrix
The assessment matrix demonstrates alignment of assessment tasks with the relevant unit of competency. These matrices are available through Program Administration.
Other Information
Attendance:
Your learning experience will involve class-based teaching, discussion, demonstration and practical exercises
It is strongly advised that you attend all timetabled sessions. This will allow you to engage in the required learning activities, ensuring you the maximum opportunity to complete this course successfully.
Information about your studies:
You can access My Studies through the RMIT website for information about timetables, important dates, assessment dates, results and progress, Canvas etc.
https://www.rmit.edu.au/students
Assessment:
Information on assessment including Special consideration, Adjustments to assessment, (eg. applying for an extension of time):
https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/assessment
Academic Integrity and Plagiarism:
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy.
https://www.rmit.edu.au/students/student-essentials/assessment-and-exams/academic-integrity
Credit Transfer and Recognition of Prior Learning:
Credit transfer is the recognition of previously completed formal learning (an officially accredited qualification).
Recognition of Prior Learning (RPL) is an assessment process that allows you to demonstrate competence using the skills you have gained through experience in the workplace, voluntary work, informal or formal training or other life experiences.
Please speak to your teacher if you wish to discuss applying for Credit Transfer or RPL for the unit(s) of competency addressed in this course.
https://www.rmit.edu.au/students/student-essentials/enrolment/apply-for-credit
Course Overview: Access Course Overview