Course Title: Produce graphic designs for 2-D and 3-D applications
Part B: Course Detail
Teaching Period: Term2 2022
Course Code: GRAP6344C
Course Title: Produce graphic designs for 2-D and 3-D applications
Important Information:
Please note that this course may have compulsory in-person attendance requirements for some teaching activities.
To participate in any RMIT course in-person activities or assessment, you will need to comply with RMIT vaccination requirements which are applicable during the duration of the course. This RMIT requirement includes being vaccinated against COVID-19 or holding a valid medical exemption.
Please read this RMIT Enrolment Procedure as it has important information regarding COVID vaccination and your study at RMIT: https://policies.rmit.edu.au/document/view.php?id=209.
Please read the Student website for additional requirements of in-person attendance: https://www.rmit.edu.au/covid/coming-to-campus
Please check your Canvas course shell closer to when the course starts to see if this course requires mandatory in-person attendance. The delivery method of the course might have to change quickly in response to changes in the local state/national directive regarding in-person course attendance.
School: 515T Creative Industries
Campus: Brunswick Campus
Program: C5409 - Diploma of Graphic Design
Course Contact: Ruth Wellington
Course Contact Phone: +61 3 9925 9417
Course Contact Email: ruth.wellington@rmit.edu.au
Name and Contact Details of All Other Relevant Staff
Ned Jobson
Nominal Hours: 60
Regardless of the mode of delivery, represent a guide to the relative teaching time and student effort required to successfully achieve a particular competency/module. This may include not only scheduled classes or workplace visits but also the amount of effort required to undertake, evaluate and complete all assessment requirements, including any non-classroom activities.
Pre-requisites and Co-requisites
None required.
Course Description
This course describes the skills and knowledge required to plan and produce a body of two-dimensional (2-D) and three-dimensional (3-D) graphic design work in response to a variety of visual communication challenges. Design work will show a well-developed command of relevant software programs and the creative ability to generate ideas to meet the different needs of design briefs.
National Codes, Titles, Elements and Performance Criteria
National Element Code & Title: |
CUAGRD502 Produce graphic designs for 2-D and 3-D applications |
Element: |
1. Interpret briefs for 2-D and 3-D work |
Performance Criteria: |
1.1 Confirm the objectives of the work based on the design brief 1.2 Evaluate design brief specifications 1.3 Source and evaluate other information and considerations pertinent to design brief |
Element: |
2. Collaborate and liaise with others |
Performance Criteria: |
2.1 Identify relevant people who contribute to the design process 2.2 Collaborate with others to inform and enhance the design process 2.3 Invite critical analysis of own work by others and act on feedback
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Element: |
3. Develop and present ideas for 2-D and 3-D work |
Performance Criteria: |
3.1 Explore a range of sources to inform ideas for work, and consider associated intellectual property implications 3.2 Evaluate ideas and options for meeting the brief using critical and creative thinking techniques 3.3 Experiment with techniques, equipment and media to develop ideas 3.4 Consider new and different approaches to format, type and visuals 3.5 Evaluate and review ideas for technical viability and suitability for communicating key messages 3.6 Produce and present visual representations of the design proposal 3.7 Produce clearly written explanatory information to support visual representation
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Element: |
4. Plan and organise the production of work |
Performance Criteria: |
4.1 Assess specific processes, materials and technologies needed to realise technical and creative aspects of proposed designs 4.2 Determine and organise the financial, physical and other resources required to complete the project 4.3 Develop a realistic timeframe for the production of work 4.4 Assess and respond to possible project constraints and risks 4.5 Monitor the project workflow 4.6 Develop production specifications supported by comprehensive visual and written documentation of the design processes
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Element: |
5. Realise 2-D and 3-D designs |
Performance Criteria: |
5.1 Extend skills with selected processes, materials and technologies to fulfil the objectives of the brief 5.2 Consider the elements and principles of design and manipulate format, type and visual elements to achieve desired effects 5.3 Engage in ongoing evaluation and refinement of creative and technical aspects 5.4 Apply safe work practices during the production process
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Element: |
6. Finalise artwork |
Performance Criteria: |
6.1 Prepare artwork to technical production specifications 6.2 Create documentation to support the final artwork 6.3 Conduct final checks and proofing processes 6.4 Make necessary adjustments and confirm final artwork and documentation with others as required
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Element: |
7. Evaluate own work |
Performance Criteria: |
7.1 Review work in progress and final work against requirements of the brief 7.2 Identify and respond to opportunities for refinement and re-thinking 7.3 Evaluate efficiency and effectiveness of the work process 7.4 Reflect on completed work to recognise own professional practice and skill development needs |
Learning Outcomes
On successful completion of this course you will have developed and applied the skills and knowledge required to demonstrate competency in the above elements.
Details of Learning Activities
Learning activities will take place either online, or in a studio and computer laboratory using industry standard tools and resources. You will complete exercises and industry style projects. You will also be required to undertake independent study.
In class activities may include:
• class exercises to review discussions/lectures
• practical demonstrations
• lectures
• design activities or projects
• seminar presentations
• group projects
• peer learning
• peer teaching and class presentations
• group discussion
• independent project based work
• teacher directed group activities/projects
• studio practice in computer lab and classroom
• tutorials
• ‘workshopping’ of student projects including peer/lecturer feedback
• other activities as decided by teaching staff
Out of class activities may include:
independent research
independent project based work
studio practice
online tutorials and activities
review and revision
Teaching Schedule
While all course content will be delivered, the order and mode of delivery may change depending on the availability of specialist facilities and equipment. Please check Canvas regularly as any updates will be communicated by your teacher.
There will be a number of prescribed tasks and projects (see Assessment Tasks below).
| Week 1 |
Course Introduction
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| Week 2 |
Program Introduction & Overview
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| Week 3 |
Swatch book Exercise
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| Week 4 |
Swatch book printing & Colour Matching
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| Week 5 |
AT1: Research Phase
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| Week 6 |
AT1: Research Phase (Cont.)
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| Week 7 |
AT1: Research Phase (Cont.)
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AT1: Research Phase Due |
| Week 8 |
AT2: Project Management
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| Week 9 |
AT2: Project Management (Cont.)
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AT2: Project ManagementDue |
| Week 10 |
AT3: Design Phase
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| Week 11 |
AT3: Design Phase (Cont.)
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| Week 12 |
AT3: Design Phase (Cont.)
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| Week 13 |
AT3: Design Phase (Cont.)
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| Week 14 |
AT4: Review Phase
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AT3: Design Phase Due |
| Week 15 | AT4: Review Phase (Cont.) |
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| Week 16 | AT4: Review Phase (Cont.) |
AT4: Review Phase Due |
Student support
Your first point of contact for any support needs with your assessments should be your teacher and assessor. If you require further support, you should consider contacting the following support services at RMIT.
Assessment adjustments
Students requiring support or adjustments for their formal assessments task or exams should contact Equitable Learning Services (ELS), for more information on the types of adjustments provided, access RMIT adjustments to assessment.
Special consideration
If unexpected circumstances affect your ability to complete an assessment you can apply for special consideration. For more information access RMIT special consideration.
Appeals
As an RMIT student you are entitled to seek a review of decisions that impact on your studies. For more information access RMIT appeals.
Learning Resources
Prescribed Texts
There are no compulsory prescribed text in this course – This course has recommended books listed under ‘References’ |
References
Gatter M (2010) Production for Print (1st ed.). Laurence King. |
Other Resources
You are advised to look at Canvas for ongoing updated information. A range of learning resources and references are provided throughout the year. Additional information relating to this will be provided on an ongoing basis.
You will require a personal storage device and tools as outlined in tool kit list.
RMIT will provide you with resources and tools for learning in this course through our online systems and access to specialised facilities and relevant software. You will also have access to the library resources.
Amongst the library’s electronic resources is the ability to access Lynda.com for online tutorials and lessons. You may be given these tutorials (and other resources) to supplement your classroom learning. The University Library has extensive resources for Design students. The Library has produced a subject guide that includes quality online and print resources for your studies.
http://rmit.libguides.com/graphicartanddesign The Library provides guides on academic referencing
https://www.rmit.edu.au/library/study/referencing Referencing information. The system we use is RMIT Harvard.
https://www.rmit.edu.au/library/help/ask-the-library Ask the library for assistance with referencing and research
Overview of Assessment
Assessment for this course is ongoing throughout the semester. Your knowledge and understanding of course content is assessed through participation in class exercises, oral presentations and through the application of learned skills and insights to your written tasks. Full assessment briefs will be provided and can be found on CANVAS.
Assessment Tasks
Feedback throughout the course may be written, verbal or a combination of both.
Work in class provides the basis for ongoing feedback which should be considered essential for the assessment process.
There are four Assessment Tasks, both of which need to be completed to a satisfactory standard in order to successfully complete the course.
Assessment Tasks
Assessment Task 1: Research Phase. Due week 7
This is the first of four (4) tasks in which you will apply self-directed technical skills and knowledge to manage the accuracy and consistency of colour in the graphic design production workflow. This assignment has two parts:
- Part 1 – Research and Preparation.
- Part 2 – Idea development processes.
Assessment Task 2: Project Management Phase. Due week 9
With the design project brief (outlined in Task 1) in mind, complete the provided Project Overview template.
- Project Schedule
- Costing outline
- Label artwork specs
- Client presentation format
- Work Health and Safety setup
Have a verbal discussion with your teacher and show them your completed Project Overview.
Assessment Task 3: Design Phase. Due week 14
Produce three (3) design options for the ‘client’ and work in collaboration with others to make a final design selection to move forward with. Work through the design process to meet the following outcomes for the project. Refer back to your project schedule (created in Task 1) and Project Overview (created in Task 2) in order to monitor and manage your own progress and keep up with milestones. You must manage all aspects of colour for all deliverables and work safely using an ergonomic workstation setup.
Assessment Task 4: Review Phase. Due week 16
Reflect on the outcomes of the project to identify areas for improvement.
Evaluate the outcomes of the project in terms of how it ‘ran’:
- Was the workflow you used effective?
- What would you do differently next time?
Review the colour management processes you used for the project:
- Did your decisions produce satisfactory results?
Reflect on the completed artwork:
- What do you think your skill development needs are? List them and explain each one (minimum of 2)
This course will be assessed for Competency only. Students are required to demonstrate all learning outcomes to a satisfactory standard to achieve Competency. Your course assessment matrix is as follows:
DNS - Did not submit
CA - Competency achieved
NYC - Not yet competent
Assessment Matrix
An assessment matrix demonstrating alignment of assessment tasks with the relevant Unit of Competency is available from the course contact person (stated above).
Other Information
Attendance
The major aspect of your learning experience involves session based exercises, demonstration and production. It is strongly advised that you attend all sessions in order to engage in the required learning activities, ensuring the maximum opportunity for success.
Feedback
You will receive verbal and written feedback by teacher on your work. This feedback also includes suggestions on how you can proceed to the next stage of developing your projects.
Student Progress
Monitoring academic progress is an important enabling and proactive strategy to assist you to achieve your learning potential. Academic progress
Submissions
When submitting work for assessment you are required to complete a declaration of authorship. This must be done for every assessment task. This statement acknowledges that you are aware of the plagiarism implications. If non-digital submission are also submitted in some form to Canvas they do not require a hard copy submission form. For digital online submission please use e Submission process. https://www.rmit.edu.au/students/my-course/assessment-results/assessment
Special Consideration Policy, Late Submission & Extensions
All assessment tasks are required to be completed to a satisfactory level.
If you are unable to complete any piece of assessment by the due date, you will need to apply for an extension. Pick the following link for details on applying for Special consideration. Reasonable adjustment is available and may be applied through the Special Consideration process.
Reasonable adjustment is available and may be applied for through the Special Consideration process.
Any student seeking an extension, should aim at doing so a minimum of 2 days before the deadline. Work submitted late and without an extension at any point will incur late penalties in accordance with university policy. If you require an extension you must complete an extension form with evidence supporting your application and hand this to your instructor. Further links https://www.rmit.edu.au/students/my-course/assessment-results/special-consideration-extensions
On Time Submission and Impact of Late Submission
On time submission is an important factor in your assessment. Employability skills are embedded in all courses and these include Planning & Organising and Self-management. For this reason, late work impacts on your overall grade for each assessment task.
The following adjustments for late submission will be made: Work submitted late will be assessed for competency only. Submissions are only permitted during the period that the competency is scheduled.
Academic Integrity and Plagiarism
RMIT University has a strict policy on plagiarism and academic integrity. Please refer to the website for more information on this policy go to Academic Integrity. Academic Integrity
Course Overview: Access Course Overview