RMIT launches new Salesforce course to train students for jobs of the future

RMIT launches new Salesforce course to train students for jobs of the future

Built in collaboration with the global leader in customer relationship management (CRM), Salesforce, the new CRM Professional with Salesforce course is a welcome addition to RMIT's Future Skills portfolio.

According to the 2018 Deloitte Access Economics Report, Australian universities produce fewer than 5,000 technology graduates per year and the IDC has projected that jobs created in the Salesforce ecosystem will continue to grow, reaching 79,000 in Australia by 2022.

With Salesforce experiencing rapid growth in the Asia Pacific region in particular, this new course aims to meet the demand for qualified skills in the fast-growing CRM category by providing students with the skills to become well-rounded CRM professionals and Salesforce specialists.

RMIT Online CEO Helen Souness said RMIT was thrilled to work with Salesforce, one of the world’s most innovative companies, to upskill Australia’s workforce.

“The reality is that Australia’s technology skills gap is widening, and we need to take immediate action if we wish to remain competitive globally in a world that is dominated by digitisation – or we risk falling behind,” Souness said.

Salesforce’s gamified, online learning platform Trailhead will be part of the online learning experience and, upon completion of the course, students will receive an RMIT credential as well as the option to sit the Salesforce administrator exam.

Salesforce APAC General Manager and Executive Vice President Mark Innes said Salesforce was looking forward to working with organisations like RMIT to meet the huge demand for skilling-up new workers across Australia as jobs continued to evolve.

“We’re excited about the careers that students who earn a Salesforce administrator credential can have in Australia’s rapidly growing technology industry. Students can now gain in-demand Salesforce skills and the ability to work at exciting companies in Australia and the world,” he said.

The sky is the limit as RMIT and Salesforce join forces to deliver a leading, new CRM short-course The sky is the limit as RMIT and Salesforce join forces to deliver a leading, new CRM short-course

Through this new industry-centred short course model, expert partners including Accenture, Tquila and Sqware Peg will also provide localised support as mentors and content contributors.

Students will gain a range of competencies, including:

  • Practical application of Salesforce administrator skills and concepts to data validation and debugging;
  • App customisation;
  • Knowledge of Salesforce features available to end users;
  • Complementary soft skills including problem-solving, communication, organisation, project management and attention to detail.

The new RMIT Online offer follows a successful face-to-face short course pilot in 2018 between Salesforce, Accenture and RMIT using modules from Trailhead.

16 of the 20 students who completed the pilot were offered permanent jobs.

Enrolments for the first six-week RMIT Online course commencing on 4 March are now open. 

More information about the CRM Professional with Salesforce course can be found at

08 January 2019


08 January 2019


  • Science and technology
  • Industry
  • Future World of Work
  • Student experience

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RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Luwaytini' by Mark Cleaver, Palawa.