Gamified Research Translation (GREAT)

Gamified Research Translation (GREAT)

Where business research meets gamification to create impact.

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The GREAT challenge

During the last decade, games have become a common part of people’s daily lives. Digital promise of Ed Tech and growing research on gamification has drawn attention to translation of valid science-based research for capability development. Activities and outputs that are not traditionally perceived as game-like are increasingly gamified.

In its most basic form, business research translation with gamification involves multi-disciplinary tasks of taking research findings, human psychology and technology of game-design, and applying them to business contexts - to achieve impact through change in behavior, cognition or emotional states.

However, current business research translation activities tend to rely on traditional academic outputs which may not deliver the intended societal impact - a challenge highlighted at local and international level. 

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The GREAT mission

  1. Increase awareness and knowledge on gamification of business research
  2. Encourage researcher-industry integration to solve business challenges through games
  3. Foster and deploy a cross-disciplinary network of GREAT experts, specialists and enthusiasts    

The GREAT cause

GREAT serves as a catalyst and anchor for capability development and a forum for faculty, specialists and practitioners to develop coherent and collective thought leadership on how might we develop and implement game-based tools and gamification as the means of research translation to achieve societal impact. 

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The GREAT purpose

The purpose of GREAT is to catalyse meaningful inter-disciplinary knowledge exchange, develop best practices in gamification of business research and increase research-practice integration.    

The GREAT call

We have embarked on a meaningful journey of shaping our collective future through gamification of business research.

We cannot do this alone – we need you – your expertise, your experience and your passion for the human side of business. Join us.

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Our GREAT People

GREAT is made up of a diverse group of researchers, advisors and supporters.

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GREAT is funded by the Global Business Innovation Enabling Capabilities Platform at RMIT University.

GREAT events

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Acknowledgement of country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business. - Artwork created by Louisa Bloomer