How a winning strategy played out in Sydney's most exclusive electorate
The successful campaign of independent Allegra Spender in Wentworth was built on family name recognition, well-target policies and well-funded strategically targeted advertising.
Name recognition: How an independent ejected the LNP from one of WA's most blue ribbon seats
Independent Kate Chaney’s resounding defeat of Liberal MP Celia Hammond in the seat of Curtin in the recent federal election was achieved with a well-executed social media campaign and a family name that resonated through the business and political communities of Western Australia.
Simon Holmes a Court more influential than most party leaders on social media during election
The climate philanthropist was a lightning rod for Liberal Party criticism due to his backing of “teal” independents, but on social media, his messaging was influential and incisive.
How Monique Ryan rewrote history in Kooyong with an innovative social media strategy
Freshly minted independent MP Dr Monique Ryan’s historic win in the federal seat of Kooyong marked a rupture in the electoral status-quo, suggesting a waning influence of legacy media in shaping the election result.
The taking of Goldstein: how social media helped tip the balance in favour of challenger Zoe Daniel
Ousted Liberal MP Tim Wilson was comprehensively outmanoeuvred by his independent opponent Zoe Daniel’s social media campaign strategy. While Mr Wilson relied on static Liberal Party messaging, Ms Daniel directly engaged with younger voters. FactLab analyzes the starkly different approaches in the hotly contested Melbourne seat of Goldstein.
"Sowing doubt, without proof": One Nation animations exploit boundary between satire and disinformation
One Nation leader Senator Pauline Hanson has been pushing the boundaries with her YouTube videos. Her party’s satirical segments have peddled a mix of informative, misleading and false messages.
One Nation and UAP promoted ‘Great Reset’ conspiracy narratives during the Australian federal election campaign
RMIT FactLab’s Mosaic Project has partnered with global think tank the Institute for Strategic Dialogue (ISD) and CASM Technology to produce our first co-investigation into the disinformation narratives that have been used to attempt to influence the 2022 federal Australian election campaign.
Chinese social media spreads former Liberals’ criticism of Coalition and Defence Minister Dutton
Comments critical of the Morrison government’s stance on China made by Helen Sham-Ho, a prominent member of the Sydney Chinese community, are circulating on one of China’s most popular social media platforms.
The remaking of Katherine Deves on Facebook
Katherine Deves, the Liberal candidate for Warringah has relaunched herself on social media, capitalising on the heavy coverage of her choice as candidate and the debate around her controversial views on trans athletes.