Society 5.0: Technology Innovation, Ethics & Human Rights – Charting a New Frontier at RMIT

Professors Annette Markham and Lisa Given are leading a project to facilitate global discussions to lead ethical decision-making for the next generation of new technologies.

As Marshal McLuhan said in the 1960s, as each new technology brings something, it also takes something away. Today, AI, data surveillance, robotics, and other digital transformations profoundly affect every aspect of our lives. Most of the time, people and societies benefit. But biased, ungoverned, insecure, or flawed systems wreak havoc on individuals, cities, and businesses across the globe.

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Professors Annette Markham and Lisa Given are leading a project to facilitate global discussions to lead ethical decision-making for the next generation of new technologies. As Professor Markham notes, “Many different problems bring us to this threshold now, where we are recognising across sectors and around the world that this global issue of tech ethics and human rights is a planetary issue that requires a planetary response.”

From 2023, this multi-year project brings together thought leaders, technologists, and supporters from across the globe to build and disseminate a Declaration on Human Rights and Ethics for Society 5.0. When asked “Why Society 5.0 as a label, rather than Web3 or AI Ethics?” Professor Given explained, “Society 5.0 is a broad label for the near-future inseparable interconnection between humans and technologies in the era of artificial intelligence and machine learning.” Professor Markham added, “Our label deliberately combines Web3/3.0 and Society 5.0, as well as what follows after Industry 4.0, since there is still debate over what to call this new era.”

This project will coalesce what we know about ethics and technology, across sectors and regions. As Professor Given notes, “RMIT’s Enabling Impact Platform is ideally placed to lead this work, as this new technological era requires interdisciplinary research practices, community engagement, and impact strategies with community, businesses and governments, to have a positive influence on society.” Without a global effort toward consensus around at least the basic principles of technology best practices and governance, we will continue to face challenges brought about by data breaches, misinformation, rampant data surveillance, personal data risks, as well as risks that accompany ungoverned deployment of automation, augmentive, or immersive technologies without proper assessment. Positioning human needs at the forefront of these technologies is critical to ensure new innovations embed ethical principles and human rights at their core.

photographic portrait of annette markham

Annette Markham

Professor of Media and Communication and Director, Digital Ethnography Research Centre

Annette Markham is a world-leading expert on digital research ethics and widely sought after keynote speaker on ethical research design and ethical decision making in digitally-saturated contexts. Markham is a digital culture researcher focused on how digital transformations impact self-identity and social formations. Markham also holds specialisations on the impact of algorithmic logics on social practices, and innovative methods for building citizen-led social science.

photographic portrait of lisa given

Lisa Given, FASSA

Professor of Information Sciences, and Director, Social Change Enabling Impact Platform

Lisa Given is an interdisciplinary researcher in human information behaviour whose work brings a critical, social research lens to studies of technology use and user-focused design. Prior to moving to Australia, Lisa was a key leader in shaping Canadian Research Ethics Policies. Lisa’s work focuses on diverse settings and populations, and methodological innovations across disciplines and on various topics in information behaviour and technology use.

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Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Luwaytini' by Mark Cleaver, Palawa.

aboriginal flag
torres strait flag

Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business.