Customer Vulnerability Symposium: Rethinking and Reshaping - Hybrid Event

The Australian Association of Social Marketing, Consumer Wellbeing Research Group, RMIT University, and the BEST Centre, QUT are pleased to host the 1st Australian Customer Vulnerability Symposium on Friday April 28th, 2023, at RMIT University, Melbourne, Australia (Hybrid mode - Face-to-face or Online).

In challenging times, we need to rethink and reframe the way we engage with customers and people who may be experiencing vulnerability.  

Join us to hear and learn about the strengths-based approach and how we engage our customers and people in ways that draw on their capabilities and provide them with a sense of agency and dignity. Importantly, the symposium considers how we seek to change our organisations to enable strengths-based thinking and strategies.

Across a full day, the customer vulnerability symposium will feature keynote speakers, workshops and panel sessions.

Some of the topics include: 

  • The Case for a Strengths-Based Approach. 
  • Creating Better Outcomes for Customers Experiencing Vulnerability.
  • Vulnerability from a Social Research Perspective.
  • Six Ways to Make Strengths-Based Storytelling an Everyday Practice.
  • Aligning Organisational Strategy and Fundraising, Communications and Marketing Approaches.
  • Co-design to Empower: Lessons from Co-designing with Older Adults.
  • Understanding Unconscious Bias and its Implications for Working with Customers

 

Workshops include:

  • How to Respectfully include First Nations Voices and Perspectives when Developing and Implementing Customer Vulnerability Protocols and Guidelines. 
  • Understanding Unconscious Bias and its Implications for Working with Customers Experiencing Vulnerability. 
  • Codesign with Customers Experiencing Vulnerability (online only)

 

Participants (face-to-face) can choose to showcase their work in a Poster Presentation. Find out more here.

Join us and walk away with fresh perspectives, insights, and guidance on working with customers and people experiencing vulnerability.

Share

Upcoming events

aboriginal flag
torres strait flag

Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Luwaytini' by Mark Cleaver, Palawa.

More information
aboriginal flag
torres strait flag

Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business.

More information