Determinants of Donations to International NGO appeals

Overview

This project examines the characteristics of appeals that are most likely to elicit donations from the public. It involves a series of online and lab experiments to assist international NGOs in raising funds for humanitarian and development assistance.

Collaborators

  • Professor Robert Hoffmann, Behavioural Business Lab, RMIT University
  • Professor Swee-Hoon Chua and Dr Ananta Neelim, University of Tasmania
  • Professor Matthew Clarke, Deakin University
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Research projects

We conduct research that leads to the design of innovative, evidence-based policies that promote sustainable improvements in the quality of peoples’ lives and maximise the benefits from international trade.

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Acknowledgement of country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Luwaytini' by Mark Cleaver, Palawa.

aboriginal flag
torres strait flag

Acknowledgement of country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business.