Research and Advisory Services

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Research and Advisory Services

Digital Ethnography Research and Advisory Services delivers data, analyses and insights to help partners navigate the complex world of digital communication and culture. Our experts help our partners create positive change with their communities.

We provide innovative social sciences, humanities and creative research solutions focused particularly on the lived experience of digital settings, workplaces, policy and platforms, often in combination with more traditional methods such as interviews, surveys, statistical and data analysis and policy assessment to provide our partners with valuable insights into how people engage with, and are impacted by, the digital ecology that constitutes our daily lives.

We can build the right team of experts to help partners with digital research, policy analysis, emergent online practices and new technologies, using a range of research methods to meet strategic needs.

Our capabilities and methods

Digital ethnographies of online settings to help reveal public attitudes, experiences and understandings of the digital environment;
Ethnographic analysis of lived experience among everyday platform and internet users, employees and employers
Statistical analysis in combination with interviews for experiential insights;
Survey design and analysis;
Experiments and case studies;
Policy analysis;
Comprehensive literature reviews;
International comparative analyses and evaluation of guidelines for recognising digital harms among everyday users and workplaces;
The production of text and video guidelines for users and organisations.

Past projects

The group has delivered on a wide array of projects that bring positive change for industry, government agencies and communities:

Mobile ethnography of scam communication

Australian Communications and Media Authority (ACMA)

Read more about ACMA project

Public figures subject to abuse and disinformation: platform interventions

Commonwealth Department of Infrastructure, Transport, Regional Development, Communications and the Arts (DITRDCA)

Read more about DITRDCA project

Online Reporting Pathway (ORP) for sexual offences in Victoria

Department of Justice and Community Safety Victoria State Government

Museum digital social futures

Australian Centre for the Moving Image (ACMI)

Responses to cybersecurity incidents

Department of Government Services, Victoria

Codesigning participatory strategies with older adults to reduce perceived risk and promote digital inclusion

Australian Communications Consumer Action Network (ACCAN)

Tracking, Evidencing, and Maximising the Impact of the Australian Children Television Foundation’s Activities, 2021-2024

The Australian Children’s Television Foundation

Developing insight into multicultural marketing and related content and the digital experience

Special Broadcasting Services Corporation (SBS)

Understanding internet use in remote Aboriginal communities

Telstra

E-Change and Remote Work in Australia

Australian Communications Consumer Action Network (ACCAN)

Memefest Social Design: Food and Culture

Department of Foreign Affairs and Trade

International prevalence of NCEI and sexual orientation as a victim blame attribution mediator

Google Asia Pacific

Get in touch

Email us for more information on our Digital Research and Advisory Services.

digital.ethnography@rmit.edu.au

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Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Sentient' by Hollie Johnson, Gunaikurnai and Monero Ngarigo.

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