Simon Pervan

Professor Simon Pervan

Director Research Services and Programs

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Simon Lockrey profile photo

Contact details

CoBL | Research and Innovation


Consumer Wellbeing Research Group


Circular Economy Hub


Mental Health Network


Emailsimon.pervan@rmit.edu.au


Phone: +61 3 99250159


Campus: Melbourne City


Programs

More information

Simon Pervan profile photo

Contact details

CoBL | Research and Innovation


Consumer Wellbeing Research Group


Circular Economy Hub


Mental Health Network


Emailsimon.pervan@rmit.edu.au


Phone: +61 3 99250159


Campus: Melbourne City


Programs

More information

Professor Simon Pervan is Director of Research Services and Programs for the College of Business and Law. He is specialist in the marketing of services, the wellbeing of service workers, and the development of measures.

Overview

As Director of Research Services and Programs, Simon works collaboratively with the Associate Deputy Vice Chancellor of Research and Innovation across the five Schools of the College.

In this role he is tasked with building staff research capability, improving research performance, enhancing graduate researcher experience, and creating an environment in which high quality research is encouraged and flourishes. He also leads the College and Business and Law's world class HDR program.

Web

Industry experience

Simon has worked with a number of government and industry partners, including:

  • CPA Australia
  • QinetiQ
  • Halcrow Ltd
  • Ethicon
  • HCF
  • Marra Worra Worra Aboriginal Corporation
Web

Research

Simon is an expert on services marketing, service workers, scale development and consumer behaviour. These interests are at the core of his top research outcomes, enabling him to engage at the leading edge in the disciplines of marketing. Simon has published works in these areas in outlets such as the Journal of Service Research, the Journal of Business Research and Industrial Marketing Management. He was appointed as Co-Editor in Chief of the Journal of Consumer Behaviour in 2009, a position he held for six years.

Simon is a co-author of Strategic Brand Management, published by Oxford University Press, one of Europe’s leading post graduate brand management textbooks over the last 10 years.

In addition to a core interest in marketing, he has also developed research expertise in Professional Doctorates, which included grant work with the Office of Learning and Teaching (Cat 1) to examine thesis supervision stage of Professional Doctorates.

Emerging research interests include consumption and mental health, and the role of marketing in facilitating the development of circular economy business models.

Research keywords

Service Marketing, Service Workers, Scale Development, Consumer Behaviour, Mental Health, Circular Economy, Professional Doctorates

Research output summary

10

Publications

3

Collaborations

Web

Supervisor interest areas

  • Mental health and consumption
  • Marketing and the circular economy
  • Individual difference in consumer behaviour

Feature publications

Service worker role in encouraging customer organizational citizenship behaviors

Journal of business research 62 (7), 698-705

LL Bove, SJ Pervan, SE Beatty, E Shiu (2009).

Strategic brand management

Oxford University Press, USA

RH Elliott, R Rosenbaum-Elliott, L Percy, S Pervan (2015).

The value of codesign: The effect of customer involvement in service design teams

Journal of Service Research 21 (1), 75-100

J Trischler, SJ Pervan, SJ Kelly, DR Scott (2018).

Key publications by year

Web
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Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Luwaytini' by Mark Cleaver, Palawa.

aboriginal flag
torres strait flag

Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business.