Courses and Higher Degrees by Research

There are a range of ways to get involved with the Behavioural Business Lab. Contact us to find out how to work with us.

Current scholarship topics

  • Behavioural Economics of Entrepreneurship and Innovation
  • Behavioural Economics of Culture and the Creative Industries
  • On the role of intuition in innovation
  • The Evolution of Social Behaviour in Spatial Structures
  • Applying Evolutionary Psychology to Enhance Business Research
  • Competition and Behaviour in Football
  • Reconciling aesthetic value with economic value of artworks
  • Data revolution and cognitive overload: Helping consumers in a confusing market-scape
  • Gender norms and stereotypes and labour market outcomes
  • The Behavioural Economics of Globalisation and Migration 
  • Part-time work and its impacts on financial wellbeing, education, and the health of Secondary School Students

MPhil and PhD

We are continuously recruiting new higher degree for research students if we think we are able to offer the right infrastructure and the applicant is willing and able to complete successfully. If you are interested in exploring this option, then we would advise you to do the following:

Identify the best-suited person(s) from among the BBL members in terms of their research expertise matching your proposed research. This may be one or more people. Approach the HDR coordinator by email ( and indicate who you would be interested in being supervised by. In that email, add your CV, a research proposal, transcripts and, if needed, proof of English proficiency. Your research proposal explains the WHAT, WHY and HOW of your project: What are you interested in and why is it important, what has been written on this, what do you hope to add, what methods will you use?

Once the HDR coordinator has assessed eligibility for the program the proposal will be sent to your preferred supervisors in BBL. If we are interested in supervising your research on your chosen topic we will invite you to attend a video conference with that supervisor to mutually assess suitability. We will ask you questions, and you can ask us questions also.

We will then tell you whether we think we could offer you supervision. If yes, then you would be explained by the HDR coordinator how to make a formal application

You need to be sure that you have funding (for study fees, living expenses) in place - either from your own funds or by scholarship.

 To get an idea of what kind of research topics we currently work on please refer to the Research Topics and Studies page. However, we also strongly encourage you to approach us with your original research ideas.

In the Behavioural Business Lab we have expertise in supervising research using the following research methods: 

  • Laboratory experiments
  • Online and virtual experiments
  • Field experiments
  • Pseudo experiments
  • Questionnaires/surveys
  • Eye-tracking experiments
  • Mixed methods

Some examples of higher-degree research projects that we currently supervise or have supervised in the past are listed below:

  • ‘To preserve unity while almost allowing for chaos’: The effect of unity-in-variety in product design aesthetics on consumer appreciation
  • Why do things catch on? Self-concept and electronic word-of-mouth
  • Tax morale and religion in Turkey
  • Pro-social and strategic behaviour in virtual and online communities
  • Field-experimental measurement of consumer ethnocentrism
  • The relationship between cultural diversity and trust in India
  • Gamified behavioural nudge
  • Mitigating bubbles with intrinsic value nudging

Interested potential HDR students should email enquiries to

Undergraduate Minor in Behavioural Business

We offer RMIT undergraduate students the chance to obtain a minor in behavioural business. Behavioural business refers to psychology and behavioural economics as applied to different business and policy domains. Part of the teaching involves classes in the laboratory facility to gain familiarity with conducting scientific studies and immersion in behavioural and psychological tasks to examine your own decision making. Each course also includes an industry event to see how practitioners apply behavioural insights to policy.

Our minor consists of 4 courses and is currently the first of its kind in Australia:

Postgraduate Global Intensive Study Tour in Behavioural Business

The BBL offers the annual Global Study Tour in Behavioural Business to all RMIT Masters students. It takes place annually at RMIT Europe in Barcelona, Spain. 

The course is a mixture of small-group intensive teaching and visits to companies, NGOs and government agencies in Barcelona to see the application of behavioural business to policy first hand. These have included the charitable foundation of FC Barcelona the cognitive marketing agency M+F=! and fashion house Desigual.

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Acknowledgement of country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business. - Artwork created by Louisa Bloomer