We conduct insightful and impactful consumer research to create solutions and develop frameworks that guide theory, policy and marketing campaigns. How can we help you?
We conduct insightful and impactful consumer research to create solutions and develop frameworks that guide theory, policy and marketing campaigns. How can we help you?
We conduct insightful and impactful consumer research to create solutions and develop frameworks that guide theory, policy and marketing campaigns. How can we help you?
We combine interpretive, critical, socio-historical and cultural approaches to understand consumer actions on multiple levels.
Our expertise on consumer culture is both relevant and topical, helping you understand consumer culture for insightful short and long-term media advice.
Our focus is to understand your business and your customers, discovering insights that can drive positive business and societal changes.
As part of the RMIT Global Business Innovation Platform, we enable researchers to interact, broadening knowledge that leads to discoveries, education and training.
The insights we produce are for the good of society; providing deep insights and a holistic view into the consequences arising from consumption for society.
We encourage likeminded individuals to contact us for research supervision opportunities.
We are a dynamic team of marketing scholars with over 50 years of cumulative experience, producing culturally-informed insights into consumer behaviour and culture.
Acknowledgement of country
RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nations on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business.
