Yang Yu
Details
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Department: Management
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Campus: City Campus Australia
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yang.yu2@rmit.edu.au
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ORCID:
0000-0002-7464-2079
Open to
- Masters Research or PhD student supervision
About
Yang's research focuses on the international strategy of multinational corporations as well as small- and medium-sized enterprises. He is also interested in family firms and emerging markets. Yang is active in research and passionate about research-led teaching. He has taught extensively international business courses, including global business environment, MNC strategy, and international management. He is student-oriented, aiming to provide frontier knowledge in class and encourage participation.
Industry Experience
Prior to his academic career, Yang worked in the import/export industry and foreign MNCs in China, which inspired him of pursuing a PhD and then academic career in international business. Yang continues maintaining his ties with industry partners actively.
Academic positions
- Senior Lecturer
- Auckland University of Technology
- School of Management
- Auckland, New Zealand
- 1 Apr 2022 – 1 Oct 2022
- Lecturer-Senior Lecturer
- Victoria University of Wellington
- School of Marketing and International Business
- Wellington, New Zealand
- 1 Jan 2012 – 1 Apr 2022
- Assistant Lecturer
- Victoria University of Wellington
- School of Marketing and International Business
- Wellington, New Zealand
- 1 Jan 2007 – 1 Jan 2011
Supervisor projects
- CSR Intent, CSR Strategies, and Their Effect on Multinational Mining Firms’ CSR Performance in Africa
- 18 Aug 2023
Research interests
International strategy
Emerging markets
Family firms
