Dr Lauren Gurrieri

Dr Gurrieri's focus includes gender, consumption and the marketplace; inequalities in consumer culture; consumer activism and resistance; and consumer well being and social change.

Before entering academia, Lauren’s work in management consulting and marketing research stimulated her passion for understanding the socio-cultural aspects of consumption. 

A trained qualitative researcher with expertise in ethnographic, netnographic and visual methodologies, Lauren’s work has been published in leading business journals, such as the Journal of Business Research, European Journal of Marketing and the Journal of Macromarketing.

Lauren is also the recipient of various awards for her research and teaching and a regular contributor to the Australian media - particularly regarding issues of women’s consumption and representation in marketing.

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RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nations on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business.

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