I hold a PhD and conduct research grounded in applied behavioural science, with a focus on understanding intentions, decision-making, and behaviour across leisure, consumption, work, and education. A regular media commentator, I have published widely in leading international journals across these four areas. I coordinate Strategic Marketing, a postgraduate capstone course delivered both online and on campus, and welcome enquiries from prospective PhD and Master’s students interested in supervision.
MKTG1215 / MKTG1397 Strategic Marketing.
Applied behaviour and decsion making
Emotions and Motivation
Consumer health robotics
Feldenkrais somatic education

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Sentient' by Hollie Johnson, Gunaikurnai and Monero Ngarigo.
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