Graduate Certificate in Marketing
Student type:
Quick facts
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Entry score
Not applicable
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Duration
Full-time 6 months, Part-time 8 months intensive, Part-time may be available -
Location
Melbourne City -
Fees
Next intake
February, July Entry score
6.5 IELTS
Duration
Full-time 6 months Location
Melbourne City
Overview
Take your career to the next level
Develop specialist skills and knowledge designed to equip you for strategic marketing and leadership roles across a range of sectors.
A stimulating learning environment
RMIT offers a variety of learning and teaching approaches including lectures, seminars, workshops, presentations and group discussions. In addition, you will have access to online and digital resources through an online learning management system.
Study entirely online
The Graduate Certificate in Marketing is also available via online delivery.
Details
Classes are generally run in the evening, although some day options are generally also available.
Your classes will mostly be held at the Swanston Academic Building where innovative learning spaces are interspersed with retail and social spaces resulting in a stimulating environment for business students.
RMIT offers a variety of learning and teaching approaches including lectures, seminars, workshops, presentations and group discussions. In addition, you will have access to online and digital resources through an online learning management system.
Ongoing assessment throughout the semester includes a variety of teaching and learning approaches, including presentations, group projects, and practical assignments. Some components of your assessment may be assessed by industry practitioners.
A comprehensive learning management system will provide you with an ongoing connection to your learning and key resources. Digital resources and printers are accessible on campus via the RMIT wireless network using your own laptop, tablet or smart phone or via computer facilities on-campus.
Find out more about student computing at RMIT.
- 6 months full-time.
Choose a program structure
| Title | Location | Duration | Plan code | CRICOS | ||
|---|---|---|---|---|---|---|
| Graduate Certificate in Marketing | City Campus |
0.5 years full-time or part-time equivalent
|
0.5 years full-time
|
GC053 | 085022B |
Choose a program structure
Program code: GC053
Career
Job prospects for advertising and marketing professionals remain positive.
Graduates can expect to find work across a range of roles in the marketing industry.
Graduates are encouraged to progress to the Master of Marketing, offered at the Melbourne City campus and online.
Course accreditation or membership offered by professional bodies signals to employers the quality and relevance of RMIT's courses and opens up career pathways and networks.
Professional bodies accredit or recognise courses as meeting professional and academic standards deemed to be essential for a new graduate entering into that profession. An accredited course will either enable the graduate to enter directly into a professional qualifications program or provide the graduate with exemptions or credit towards a post university professional qualification.
Statutory accreditation
This type of accreditation is where a statutory body must approve a course of study in order for a graduate to practise in that profession.
Membership
Professional bodies or associations are representative organisations of professions that provide membership and other career development support to its members. Many professional bodies offer membership opportunities for students and new graduates with benefits such as career advice, networking within the profession and access to resources not available through the university. The aim of these benefits is to assist with your transition from university into the profession.
Graduate Certificate in Marketing
Current course accreditations and information about membership and development opportunities for students and graduates.
Australian Marketing Institute (AMI)
Course satisfies the AMI standards that ensures continued professional relevance for marketing graduates. (Accredited for course delivery in Melbourne and via RMIT Online.)
Membership and opportunities
- Students eligible for membership category: Student
- Graduates eligible for membership category: Graduate
- Graduates eligible for 6 months credit towards the 5 year Certified Practising Marketer (CPM) qualification
- Graduates eligible for a letter of reference from AMI for prospective employers
Visit the Australian Marketing Institute website
Australian Market and Social Research Society (AMSRS)
Membership and opportunities
- Students eligible for membership category: Student
- Graduates eligible for membership category: Associate
Visit the Australian Market and Social Research Society website
Admissions
An Australian bachelor degree or equivalent, or higher level qualification, in any discipline from a recognised tertiary institution.
If you do not meet the above entry requirement for the Graduate Certificate you may be considered if you have a minimum of 5 years full-time equivalent work experience. Applicants will be required to submit a curriculum vitae (CV).
You must have successfully completed an Australian Bachelor degree (or equivalent overseas qualification) or higher level qualification in any discipline.
You may also be considered if you have a minimum of 5 years of full-time equivalent work experience. Applicants will be required to submit a curriculum vitae (CV).
Entry requirements
To study this program you will need to complete one of the following English proficiency tests:
- IELTS (Academic): minimum overall band of 6.5 (with no individual band below 6.0)
- TOEFL (Internet Based Test - IBT): minimum overall score of 79 (with minimum of 13 in Reading, 12 in Listening, 18 in Speaking and 21 in Writing)
- Pearson Test of English (Academic) (PTE (A)): minimum score of 58 (with no communication band less than 50)
- Cambridge English: Advanced (CAE): minimum of 176 with no less than 169 in any component.
For detailed information on English language requirements and other proficiency tests recognised by RMIT, visit English language requirements and equivalency information.
Don't meet the English language test scores? Complete an English for Academic Purposes (EAP) Advanced Plus Certificate at RMIT English Worldwide.
Pathways
The Graduate Certificate in Marketing is a pathway to the Master of Marketing, offered at the Melbourne City campus and online.
If you wish to progress to the Master of Marketing, upon successful completion of the Graduate Certificate in Marketing you will be admitted to the Master degree with exemptions from the four business enabling courses and the four courses completed in the Graduate Certificate, leaving a further eight discipline courses or electives to complete.
When you successfully complete the Graduate Certificate in Marketing you are guaranteed entry into the Master of Marketing with 1 semester of advanced standing (equivalent to 48 credit points).
Alternatively, you may be eligible for entry into other RMIT postgraduate programs.
Fees
2020 indicative fees
Full-fee places: AU$15,840.
Additional expenses
- Student services and amenities fee (SSAF): AU$308 maximum fee for 2020.
- Other items related to your program, including field trips, textbooks and equipment.
Annual fee adjustment
Amount quoted is the 2020 total program tuition fee, and is based on a total annual load of 48 credit points. A proportionate fee applies for more or less than the full-time study load.
Fees are adjusted on an annual basis and these fees should only be used as a guide.
Defer your payment
This program is offered on a full-fee paying basis only. If you are offered a place, you will need to pay the full tuition costs of your program. However, eligible students (such as Australian citizens or holders of an Australian permanent humanitarian visa) may apply to defer payment of some or all of their tuition fees via the Commonwealth Government’s FEE-HELP loan scheme.
Learn more about fees for postgraduate study.
How does a HELP loan work?
If your FEE-HELP and/or SA-HELP loan application is successful, the Australian Government will pay RMIT, on your behalf, up to 100% of your fees. This amount will become part of your accumulated HELP debt.
You only start repaying your accumulated HELP debt to the Australian Government once you earn above the minimum income threshold for repayment, which is set each year by the Australian Government (this also applies if you are still studying). The Australian Taxation Office (ATO) will calculate your compulsory repayment for the year and include this on your income tax notice.
For more information about loan repayment options see Commonwealth assistance (HELP loans) or Study Assist.
This program is approved for income support.
You may be eligible for student income support payments from the Commonwealth Government if you are undertaking a graduate certificate, graduate diploma or an approved professionally oriented masters by coursework program. For more information see Income support for Masters students.
If you are enrolled in an eligible program you will also need to satisfy all other student payment eligibility requirements. You can contact Centrelink or the Department of Human Services for further information about student income support entitlements, your eligibility and how to apply.
In addition to tuition fees, you will be charged an annual student services and amenities fee (SSAF), which is used to maintain and enhance services and amenities that improve your experience as an RMIT student. The SSAF is calculated based on your enrolment load and the maximum fee for 2020 is $308.
You may be eligible to apply to defer payment of the SSAF through the SA-HELP loan scheme. If you use SA-HELP, the amount will be added to your accumulated HELP debt.
For more information about calculating your actual SSAF see Paying SSAF.
You may also be required to purchase other items related to your program, including field trips, textbooks and equipment. These additional fees and expenses vary from program to program.
The total indicative tuition fee for 2020 commencement is AU$19,200.The total indicative tuition fee for 2020 commencement is AU$19,200.
In addition to tuition fees you also need to pay for:
- Student services and amenities fee (SSAF) in each calendar year.
- Overseas Student Health Cover (OSHC) - Student visa holders must have cover for the total duration of their visa.
- Some programs incur additional expenses.
You also need to account for your living expenses. Estimate the cost of living in Melbourne.
RMIT awards more than 2000 scholarships every year to recognise academic achievement and assist students from a variety of backgrounds. Learn more about RMIT Scholarships.