Graduate Certificate in Marketing

On-campus

Classes run in the evening and occasionally on weekends at the Melbourne City campus.

Your classes will mostly be held at the Swanston Academic Building where innovative learning spaces are interspersed with retail and social spaces resulting in a stimulating environment for business students.

RMIT offers a variety of learning and teaching approaches including lectures, seminars, workshops, presentations and group discussions. In addition you will have access to online and digital resources through myRMIT.

College of Business educational software, the Learning Hub, other online and digital resources and printers are accessible on campus via the RMIT wireless network using your own laptop, tablet or smart phone or via computer facilities on-campus. You will be able to access the same software from home using myDesktop.

Find out more about student computing at RMIT.

Ongoing assessment throughout the semester includes examinations, essays, reports, presentations, group projects, research projects, quizzes and tests, blog journals and practical assignments. Some components of your assessment may be assessed by industry practitioners.

RMIT Online

Delivered 100 per cent online, you can study on any device, wherever there is an internet connection. RMIT’s community-based online study lets you investigate new ideas through video, audio, and practical activities and assessments. In virtual meeting spaces and by participating in discussions forums, you will connect, interact and collaborate with expert lecturers and other professionals studying alongside you.

myRMIT

Through myRMIT on-campus and online students can view online resources and learning activities created by lecturers, access course materials via Blackboard, collaborate with lecturers and fellow students, and access their student email account.

Advisory Boards consist of high-profile industry representatives who ensure links with industry standards and practice remain current.

Industry experts are invited as guest lecturers to expose you to current industry developments in marketing.

Job prospects for advertising and marketing professionals to 2018 is expected to grow strongly.

Graduates are encouraged to progress to the Master of Marketing, offered at the Melbourne City campus and online.

Master degree graduates can expect to find work across a range of roles in the advertising and marketing industry. 

Professional recognition and accreditation

The Graduate Certificate in Marketing is an AMI Accredited Course. 

Students may be eligible for student membership of the Australian Marketing Institute and the Australian Market and Social Research Society.