Enhance your skills by combining knowledge from the advertising, marketing and public relations industries.
You’ll learn how to interpret market trends, and design and implement creative marketing and communication strategies, including specialised media planning and social media engagement.
Drawing on RMIT’s local, national and global relationships, you will have the opportunity to work with and develop strategic marketing and communications for multiple industry partners as part of the Work-Integrated Learning projects within the program. Some of the project work you will work on with industry includes:
This industry-focused diploma offers you the chance to work on real projects and campaigns with high-profile industry partners. These opportunities for hands-on skills-based learning will put you ahead of the pack when you apply for jobs, before or after you graduate.
This course has been developed with industry leaders to ensure it's relevant to work in new and developing media.
Work with real clients on real projects, gaining an understanding of fundamental marketing concepts.
Hear from industry guest speakers to give context to your understanding of concepts and assessment tasks.
The hands-on and industry simulated experiences integrated within the course separates RMIT from its competitors. Over less than a year of beginning my marketing journey at RMIT, I have worked alongside real clients such as Metro Trains and Dentsu Mitchell.
- Sally Boxall, Certificate IV in Marketing and Communication and Diploma of Marketing and Communication at RMIT
Zagame Automotive Group is Australia’s pre-eminent automotive retail organisation representing 14 prestige automotive brands. RMIT marketing students were briefed by the brand managers to deliver a marketing project to help their business.
RMIT offers a variety of learning and teaching approaches including lectures, seminars, workshops, presentations, group discussions.
In particular, this diploma enhances the learning experience by integrating new media delivery methods such as blogs, discussion boards, quizzes and wikis. Many subjects within the program develop skills in project and time management by using checkpoints that provide frequent opportunities for teacher and peer feedback.
Ongoing assessment throughout the semester includes group presentations, work-simulated projects, tests, discussion board participation and practical assignments including case study analysis and scenarios.
The types of classes you have will depend on the course you’re studying. Classes are offered in various formats designed to provide meaningful engagement with staff, industry and peers and provide for access and use of spaces where learning can be applied and active, including an array of specialised equipment.
Most RMIT courses do not include passive large-scale classes such as lectures, instead the content traditionally provided in lectures is made available online. This may be in the form of readings, videos or other on-demand learning materials. This content will also support the basis of interactive learning that takes place in on-campus classes.
The world is constantly changing, and there are universal skills that can help you adapt to the evolving nature of work and global engagement.
As part of your study experience at RMIT, we provide 6 future-focused RMIT Capabilities:
RMIT Capabilities are built into your course as well as some of our extracurricular experiences. They inform the design and delivery of your learning activities and assessments, so by the time you graduate, you’ll be ready to apply these capabilities in your life and work.
You will work with real clients on real projects to gain an understanding of fundamental marketing concepts and make use of a blended and simulated professional environment, such as an agency setting.
This diploma is strongly career focused, making practical skills and knowledge central to your learning, and is taught and assessed by teachers who have recent industry experience. In addition, guest speakers from industry are invited to speak in classes in order to improve your industry knowledge and give context to your understanding of concepts and assessment tasks. Past students are also invited to classes to share their industry transition experience.
This course is competency-based and has been designed to help you develop the practical skills and knowledge necessary to work effectively in your chosen field. You will learn and be assessed by practising and demonstrating your capabilities, all of which can be readily applied in the workplace.
In addition to the specific vocational skills you build throughout this course, you will also develop a set of essential employability skills, including communication, planning, organising, and problem solving, self-management, initiative and teamwork. These foundational skills will enable you to navigate the world of work, collaborate effectively with others, and successfully get the job done.
The diploma is designed around seven specialised areas:
Choose a plan below to find out more about the subjects you will study and the course structure.
If you are holding a temporary visa (other than a student visa) and your visa has a full study entitlement, you may be eligible to apply. For more information, see the international students with other temporary (non-student) visas.
This diploma has been developed with the help of industry leaders to ensure graduates are prepared for careers in new and developing media.
As a graduate, you will be prepared for entry level jobs in the marketing and communications industries, in roles such as:
You need to satisfy all of the following academic (entry) requirements to be considered for entry into this course.
You must have:
OR
OR
There are no prerequisite subjects required for entry into this qualification.
A selection task is not required for entry into this qualification.
A pathway is an alternative way to get into a course. RMIT's pathways can help you move through different levels of study to reach the qualification you're aiming for, even if you don't meet the requirements for your destination course.
This course has pathways available.
The Diploma of Marketing and Communication provides credit and guaranteed entry into further study.
Credit, recognition of prior learning, professional experience and accreditation from a professional body can reduce the duration of your study by acknowledging your earlier, relevant experience.
Credit and exemptions will be assessed consistent with the principles of the RMIT Credit Policy.
The tuition fees you will pay depends on your eligibility for government subsidies.
Not sure which fee type applies to you? Learn more and check your eligibility.
Fees are adjusted on an annual basis and these fees should only be used as a guide.
You may be eligible for a fee concession if you hold a valid Commonwealth Health Care Card, Pensioner Card, or Veteran's Gold Card, or are enrolled in the Asylum Seeker VET program. Find out more about fee concessions.
| Item | Description | Cost (AUD) |
|---|---|---|
| Tuition fee student pays
The total tuition fee you will be charged for a full-fee place
|
The total tuition fee you will be charged for a full-fee place
|
$9,250.00 |
| Student services and amenities fee (SSAF)
Based on 2026 cap of $373 per calendar year
|
Based on 2026 cap of $373 per calendar year
|
$332.80 |
| Material fees
Total cost of material fees associated with this course |
Total cost of material fees associated with this course
|
N/A
|
| Estimated total cost to you
Includes all fees listed above |
$9,582.80 |
The tuition fees shown include the Victorian Government contribution. This amount is reflected in your fees and is paid directly to RMIT by the Government: $ per nominal hour ($ total).
| Item | Description | Cost (AUD) |
|---|---|---|
| Tuition fee student pays
Tuition fees after government subsidy
|
Tuition fees after government subsidy
|
$7,000.00 |
| Student services and amenities fee (SSAF)
Based on 2026 cap of $373 per calendar year
|
Based on 2026 cap of $373 per calendar year
|
$332.80 |
| Material fees
Total cost of material fees associated with this course |
Total cost of material fees associated with this course
|
N/A
|
| Estimated total cost to you
Includes all fees listed above |
$7,332.80 |
The tuition fees shown include the Victorian Government contribution. This amount is reflected in your fees and is paid directly to RMIT by the Government: $4.95 per nominal hour ($3,069.00 total).
| Item | Description | Cost (AUD) |
|---|---|---|
| Tuition fee student pays
Tuition fees exempt for eligible students in a government subsidised place
|
Tuition fees exempt for eligible students in a government subsidised place
|
$0.00 |
| Student services and amenities fee (SSAF)
Based on 2026 cap of $373 per calendar year
|
Based on 2026 cap of $373 per calendar year
|
$0.00 |
| Material fees
Total cost of material fees associated with this course |
Total cost of material fees associated with this course
|
N/A
|
| Estimated total cost to you
Includes all fees listed above |
$0.00 |
The tuition fees shown include the Victorian Government contribution. This amount is reflected in your fees and is paid directly to RMIT by the Government: $4.95 per nominal hour ($3,069.00 total).
Generated on 25 June 2026 | RMIT University's Registered Training Organisation (RTO) Code is 3046 | Payment and refund information
VET Student Loan cap for Diploma of Marketing and Communication (C5404): $12858
Any tuition fees above the cap must be paid upfront to RMIT by their due date. Caps are indexed annually by the Commonwealth Government. Eligibility applies.
Learn about eligibility for VSL|
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$ per nominal hour ($ total).
Choose the specific course plan to see relevant fee information:
VET Student Loan cap for (): $
Any tuition fees above the cap must be paid upfront to RMIT by their due date. Caps are indexed annually by the Commonwealth Government. Eligibility applies.
Learn about eligibility for VSLRMIT awards more than 2000 scholarships every year to recognise academic achievement and assist students from a variety of backgrounds.
RMIT awards more than 2000 scholarships every year to recognise academic achievement and assist students from a variety of backgrounds.
Use our Frequently Asked Questions to learn about the application process and its equity access schemes, find out how to accept or defer your offer or request a leave of absence, discover information about your fees, refunds and scholarships, and explore the various student support and advocacy services, as well as how to find out more about your preferred program, and more.
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